Borealis names Sirmax as distributor in France

02/07/2015

Borealis, a leading provider of innovative solutions in the fields of polyolefins, base chemicals and fertilizers, announces it has appointed Italian distributor and compounder Sirmax as distributor in France for advanced polyolefins used in thin wall containers, caps and closures, and healthcare packaging. The move is set to deepen and solidify the already robust working relationship between Borealis and Sirmax. Successful collaboration between Borealis and Sirmax has been ongoing since 2009. Borealis initially appointed Sirmax as its distributor in Italy with the aim of boosting Italian sales in key market segments such as advanced packaging and healthcare. To gain extra leverage in the European market, Borealis subsequently named Sirmax as its distributor in Germany and Poland in 2010. The appointment of Sirmax as French distributor is the most recent milestone in this successful partnership. “By expanding on our existing partnership with Sirmax in both geographic scope and intensity, our distribution network is strengthened and enhanced,” explains Rainer Hoefling, Borealis Vice President Sales Polyolefins. “More than ever, we will be able to ensure the seamless alignment between supplier and distributor and accentuate our strong focus on application development, particularly in the advanced packaging market, but also in the increasingly vital segment of healthcare applications.” “Sirmax has an impressive track record of delivering results in distribution and value-based product development in all countries where we do business,” says Massimo Pavin, Sirmax CEO. “Paired with our experience in the French market, our robust relationship with Borealis will help us deliver strong value-add service to local customers. We look forward to working together with Borealis to develop market share in the priority segment of value-added plastics.”

 

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Sirmax S.p.A. - Via dell'Artigianato, 42 - 35013 Cittadella (PD)
P.Iva 00168180248 - Cap. soc. 10.000.000 euro i.v. - R.E.A. VI 91334
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